Today, Britain is lucky to enjoy an envious reputation abroad with the demand for its products continually rising. Food and drink is a main driver of this with British produce now being enjoyed in over 150 countries worldwide and 2,500 companies successfully selling home-grown food overseas. British brands should take advantage of heritage and capitalise on export opportunities.
For more on this, Martin has a great piece in Real Business this week: http://realbusiness.co.uk/article/33711-how-provenance-can-benefit-international-presence
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